Score your shelf
A live mid-year visual reset with Outshinery
Tuesday, June 2
10 am PST / 1 pm EST
45 min. live on Zoom
Let's walk through the six checkpoints that decide whether your beverage brand's visual library is pulling its weight... or quietly costing you sales!
Laurie has spent over a decade building the visual standards beverage brands use to show up on shelf and online. Outshinery has produced photorealistic 3D imagery for more than 2,000 brands across wine, beer, spirits, RTD, cider, and wellness.
She built the "Mid-year visual scorecard" from years of recurring client patterns, the same gaps showing up again and again across brands of every size.
Lauren is behind Solasta Studio, a San Luis Obispo design studio that works with wine and beverage brands from first idea to final print. Her practice spans typography, label systems, and the practical work of getting brands shelf-ready across DTC, distribution, and retail channels including GS1 and Whole Foods.
Lauren is a long-time Outshinery user who actually manages the image libraries she designs.
You run a small brand and your shelf is a mix of phone shots, stock, and one good photo session from three years ago.
You handle marketing at a mid-sized producer and every new release adds another file to chase, format, and hope renders correctly across every channel.
You manage images across a portfolio of brands and you're tired of asking each one for assets that should already be filed and named.
A maturity tier and the standard it should be hitting.
Six checkpoints to score your shelf against, with real before-and-afters from other brands.
A 90-day plan of action sized to where you actually are.
