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Answers to
Frequently asked questions
What exactly is Outshinery?

Outshinery is a revolutionary platform designed to transform the way businesses handle their product visualization. We leverage the power of technology to create stunning, photorealistic images of your products, eliminating the need for traditional, time-consuming, and costly photo shoots. Our service not only saves you time and money but also enables you to showcase your products in the most appealing light, elevating your brand's image and driving your sales.

Trust Outshinery to simplify your product photography process while delivering exceptional results.

How does Outshinery differ from other photography services?

Outshinery offers innovative digital techniques that go beyond traditional photography. With the help of cutting-edge technology, we can create stunning, photorealistic images of your products without requiring physical samples. This sets us apart from conventional photography services by eliminating logistical challenges, reducing costs, and speeding up content delivery times. Our specialties include wine, beer, and spirits.

With Outshinery, your alcoholic beverage brand can gain a competitive edge by showcasing high-quality imagery that truly represents your brand and captivates your audience.

What types of products and services does Outshinery offer?

Outshinery offers a wide array of solutions tailored to wineries, breweries, and distilleries' visual product content needs.

The Essentials:
  • Product Shots: Effortlessly capture stunning and transparent packshots of your bottles, aluminum cans, BiBs, packs, and more with ease!
  • Lifestyle Images: Boost purchases with captivating hero visuals featuring your products in varied settings and backgrounds.
  • Product Videos: Elevate your brand presence and command instant attention with mesmerizing animations.
Your Wishes Come True:
  • Ecommerce Copywriting: Enhance your online product copy to boost sales and captivate customers.
  • Recipe Pairings: Elevate your wine's appeal with the ideal culinary match.
  • Beauty Shots: Capture exquisite label details through captivating close-up photography.
  • Group Shots: Boost alcohol sales by leveraging a versatile range of product portfolio images.
  • Product Lineups: Showcase your complete brand portfolio with unparalleled impact and captivate your audience.
For Trailblazers:
  • Ready-to-Use Photos: Increase customer engagement using high-quality stock imagery.
  • POS/Retail Displays: Get ahead of the competition: Increase retailer deals with visually engaging point-of-sale displays.
  • Gift Box Photos: Showcase your collection of custom boxes, highlighting their unique features and quality craftsmanship.
  • Branded Glassware Imagery: Elevate your branding with custom drinkware imagery, and gain brand recognition effortlessly.
  • Label and Logo Rendering: Harness the power of captivating flat-lay renders that showcase every intricate detail of your branding.
  • Interactive Spinners: Capture the attention of shoppers by allowing them to explore your product from every angle.
What industries does Outshinery specialize in?

Outshinery primarily specializes in the alcoholic beverage industry. We understand the unique needs and challenges of wineries, breweries, and distilleries, and we offer tailor-made solutions designed to make their products stand out.

Whether you're offering wine, beer, spirits, or any other type of alcoholic beverage, our range of services can significantly enhance your product visualization and brand appeal. Our expertise lies in creating stunning, photorealistic digital images that highlight the unique features and quality of your products, fostering brand recognition and enhancing customer engagement.

Embrace the power of digital product visualization with Outshinery, and give your brand the competitive edge it deserves.

What types of products can Outshinery create visuals for?

At Outshinery, our cutting-edge technology and skilled digital artists create stunningly realistic renders for consumer products. While we specialize in wine, beer, spirits, cannabis, and beauty, our capabilities extend further.

We bring your product to life in captivating ways. For inquiries about your unique product, reach out to us at info@outshinery.com. We turn your vision into a visually striking reality.

How do I get started with Outshinery?

Getting started with Outshinery is a simple, straightforward process. First, visit our pricing page and explore our diverse range of plans. Choose the one that best suits your needs. After placing your order, simply provide us with the necessary information about your product by answering a short questionnaire and uploading your label files. We don't require physical samples, just the details to bring your vision to life digitally.

What's more exciting is that you can try our services for free. Yes, you heard it right! We offer a free trial to help you understand the quality and efficiency of our services. This gives you an opportunity to see the potential of our digital imagery in enhancing your brand appeal without any risk. So, why wait? Step into the future of product photography with Outshinery today!

What are Shine Credits, and how do they work?

Shine Credits are a unique form of currency that you can use to pay for Outshinery's services. Think of them as your pre-paid balance with us. You can purchase Shine Credits as part of our pricing plans and then use those credits to order a variety of services, from Product Shots to Lifestyle Images and more.

The amount of Shine Credits required for each service is explicitly stated, providing complete transparency. This makes it easy for you to manage your budget, order the services you need, and maximize your return on investment.

Shine Credits remain active for one year from purchase. All associated credits won't expire as long as your subscription continues. If you don't renew, you have a one-year grace period to use any remaining Shine Credits. Your investment stays secure and ready to be used when needed!

What information do I need to provide to Outshinery in order to have my images done?

To create your stunning, photorealistic product images, Outshinery requires some key details from you.

Fill out our concise questionnaire, which prompts for specific information about your product(s).

Upload your product's label files. We accept a variety of file formats, including AI or PDF, and in some cases, high-resolution JPEG or PNG. (It's important to provide clear, high-resolution label files to ensure the quality of the final results.)

Should you wish for specific features, effects, or styles to be captured in the images, please indicate this in the questionnaire. No physical samples of your product are needed. All we require are the details to digitally bring your vision to life.

Once your order and necessary information are submitted, our team gets to work creating your high-quality, photorealistic images. Sit back, relax, and let us do the rest!

How does Outshinery create its product images?

At Outshinery, we leverage advanced 3D technology and cutting-edge software to generate our product images. Beginning with the details you provide, including your product's label files and any specific requirements or preferences, our team of skilled digital artists gets to work.

Using these specifications, we model a meticulous 3D representation of your product. This becomes the foundation upon which we layer textures, lighting, and other subtle details, resulting in a highly realistic digital image that mirrors the physical product in every aspect.

This process allows us to create an array of visual assets, from Product Shots to Lifestyle Images, without needing to ship physical samples. It's a fusion of art and technology where precision meets creativity, and the outcome is compelling, photorealistic imagery that elevates your brand's visual appeal.

What are the benefits of using Outshinery for visual content?

Choosing Outshinery for your visual content needs comes with a plethora of benefits.

Firstly, our state-of-the-art digital techniques ensure photorealistic imagery of the highest quality, thereby accentuating the appeal of your products.

Secondly, our service eliminates the need for physical samples, which translates into significant cost savings. It also addresses the logistical complications of traditional photography.

Thirdly, our diverse range of offerings - from Lifestyle Images to Detailed Label Rendering, from Group Shots to Product Videos - provides you with comprehensive solutions to all your digital content needs.

Lastly, our quick and efficient delivery ensures that your brand's digital presence remains updated and captivating for your audience.

Opting for Outshinery means choosing innovation, quality, cost-effectiveness, and efficiency for your product's visual content.

How long does it take to receive my photorealistic renders from Outshinery?

Once your order and all necessary details have been received, the Outshinery team will go to work creating your photorealistic renders. Typically, the process takes approximately 3-5 business days from the time we receive all the necessary information. We prioritize quality and accuracy, and we assure you that our team works diligently to deliver your images as quickly as possible without compromising on the exceptional quality we promise.

Please note that for larger orders or more complex projects, the turnaround time may be slightly longer. Rest assured, our team will keep you updated throughout the process!

Can Outshinery handle bulk orders?

Yes, Outshinery can efficiently handle bulk orders. Whether you need a large number of Product Shots, Lifestyle Images, or a combination of both, we can cater to your needs. For large or custom orders, please contact us directly for a personalized quote.

Where should I use my Outshinery product images?

Your Outshinery product images are versatile and can be used across a vast array of platforms to enhance your brand's visual presence. This includes your company's website, product catalogs, and online retail platforms where your product is sold. Social media platforms like Instagram and Facebook are also excellent places to showcase your stunning, photorealistic images.

Furthermore, they can be effectively used in email marketing campaigns, press releases, and blog posts.

Ultimately, anywhere you want to showcase your product in all its glory and attract potential customers, that's where you should use your Outshinery product images.

Are there any copyright or usage limitations with Outshinery?

No, there are absolutely no copyright or usage limitations when you use Outshinery for your product visual content. Once you've purchased your images, you can use them freely as you wish. Whether for marketing campaigns, social media posts, or on your online store - the sky's the limit.

What's more, there won't be any hidden costs or usage fees. With Outshinery, your brand gets the absolute freedom to display its products across multiple platforms without any constraints.

Why do I need to order a Product Shot before I can order a Lifestyle Image or a Product Video?

Ordering a Product Shot before a Lifestyle Image or a Product Video is essential because it forms the base digital model for all our subsequent work. The Product Shot serves as the foundational digital representation of your product, complete with textures, lighting, and detailed aspects.

This realistic depiction is then used to create Lifestyle Images or Videos, ensuring consistent quality and appearance across all visual content. By starting with a Product Shot, we can maintain the similarities between all images and videos, creating a cohesive visual narrative for your brand.

What is the Outshinery satisfaction guarantee?

At Outshinery, we are committed to ensuring that our clients are completely satisfied with the visual content we create. Our satisfaction guarantee means that if you're not 100% happy with the final product, we'll work with you to make it right.

We take pride in our attention to detail and our dedication to delivering the highest quality of work. We believe in the power of our technology and the talent of our digital artists, and we stand behind our services. When you choose Outshinery, you're choosing a partner that is dedicated to enhancing your brand's visual appeal.

Answers to
Billing questions
How much does Outshinery cost?

Outshinery provides a diverse range of visual content services, with costs varying for each type.

We offer competitive pricing structures that cater to a wide range of budgets, ensuring the best possible return on your investment. Visit our Pricing page to learn more.

We are committed to providing superior value through our high-quality, photorealistic imagery. For more information, please visit the pricing section on our website, or reach out to our customer service team.

To obtain an accurate quote, we suggest reaching out to our team, who will gladly offer you a personalized estimate tailored to your specific requirements. We are committed to ensuring your needs are met with precision and excellence.

What are the different types of pricing plans offered by Outshinery?

Outshinery offers several plans to cater to different needs and budgets.

Our One-Time Packs are perfect for those just beginning their journey with digital images, offering a taste of our exceptional services.

Monthly or Annual Subscriptions are ideal for brands seeking to elevate their digital presence, offering more images and faster delivery times.

For businesses requiring extensive content, our Enterprise Plan offers the highest number of images and the quickest delivery times, along with priority support. All these plans are designed to provide value for money while delivering top-notch, photorealistic images that enhance your brand's visibility and appeal.

What are Shine Credits?

Shine Credits are a flexible and convenient way to pay for Outshinery's services. They function as a currency within the Outshinery system, allowing you to purchase any of our visual content services. Each Shine Credit represents a certain value and can be used towards the cost of any Outshinery service. This system provides you with the freedom to choose exactly what services you need when you need them.

Plus, Shine Credits remain active for one year from purchase, meaning you can use them at your own pace, further enhancing their convenience and user-friendliness.

What is Outshinery Studio?

Outshinery Studio serves as our dedicated platform for brands to efficiently manage, organize, and order their visual content. With Studio, you can effortlessly request visuals, browse and select Lifestyle Images, access your client library, and easily upgrade or downgrade your plan or top up in Shine Credits.

Outshinery Studio is all about convenience, efficiency, and delivering high-quality, photorealistic images that elevate your brand's profile.

How do I add more Shine Credits to my account?

Adding more Shine Credits to your account is a simple and straightforward process. Simply log into your account on the Outshinery website, and once in your Outshinery Studio, navigate to the 'Purchase Shine Credits' section. From there, you'll be able to choose the amount of Shine Credits you wish to purchase and proceed to checkout.

Once the transaction is complete, the Shine Credits will be added to your account immediately and ready to be used towards any Outshinery service. Remember, your Shine Credits will remain active for one year from the date of purchase.

What forms of payment does Outshinery accept?

Outshinery accepts a variety of payment methods to make the transaction process as convenient as possible for our clients. We accept all major credit cards, including Visa, MasterCard, and American Express.

Furthermore, for our Enterprise customers in the US who value flexibility, we are pleased to offer the option of ACH payments.

We do not accept checks.

How do I update my billing information?

Updating your billing information on Outshinery is a quick and simple process. You can do it right from Studio, which you can access to from the Outshinery website. Once you log in, navigate to the 'Account Settings' section.

Here, you'll find an option for 'Billing & Settings.' Click on this, and you'll be able to view 'Billing Info.' To update it, simply edit the fields with your new information and click on 'Update Changes.' Your billing information will be updated immediately, ensuring a seamless experience for all your future transactions.

How do I cancel my subscription?

Canceling your subscription with Outshinery is straightforward and can be done directly from your Outshinery Studio. After logging into your account, you can change, or cancel, your plan from the main tile on your dashboard.

Please remember that cancellations need to be done at least 24 hours before your renewal date to avoid being charged for the next cycle. We value your feedback, so you may be asked to provide a reason for your cancellation. Please rest assured: you can always return to Outshinery in the future should your visual content needs arise again.

Do you offer discounts for first-time users or for larger orders?

We believe in rewarding our loyal customers and those who are committed to elevating their brand's visual presence. For our Monthly or Annual Subscriptions, we offer significant savings compared to the One-Time Packs. This depends on the volume of images required. If you're a business requiring high volumes of content, our Enterprise Plan provides the best value with further discounts.

We also run occasional promotions and offers, so keep an eye on our website and sign up for our newsletter to stay updated!

Does Outshinery have coupon codes?

While Outshinery does occasionally provide discount codes for promotional events or special occasions, it's important to note that the best way to save is by choosing our Monthly or Annual Subscriptions or the Enterprise Plan, which offer more value for the money spent.

We recommend signing up for our newsletter or following us on social media to stay updated on our latest offers, promotions, and potential discount codes.

Is there a minimum purchase requirement for Shine Credits?

For individual purchases, a minimum order of 2 Shine Credits is required. However, if you're adding to an existing subscription, you have the option to purchase just one additional Shine Credit... or even more! This level of flexibility in our system guarantees that you can effortlessly adapt your visual content requirements as your business expands and evolves.

Can I get a refund for unused Shine Credits?

At Outshinery, we strive for customer satisfaction and understand that plans can change. However, please be aware that all purchased Shine Credits are non-refundable. They remain active and available in your account for a full year from the date of purchase.

Can I roll over my unused Shine Credits?

Yes! If you still have remaining Shine Credits, they will automatically carry forward for an additional 12 months. This enables you to make the most of your investment in our services and gives you peace of mind!

Can I get an invoice for my purchase?

Absolutely. Once a purchase is made, an invoice is automatically generated and sent to the email address linked with your Outshinery account. You can also access your invoices directly from your Outshinery Studio under the 'Billing & Settings' section.

Why was my credit card declined?

There can be several reasons why a credit card transaction is declined. Some common reasons include entering incorrect card details, insufficient balance, or your card provider might have declined the transaction as a security measure. If your card is declined, please contact your card provider for assistance. Alternatively, you can try using a different card.

I am an international customer. Can I be billed in my local currency?

While Outshinery is a Canadian-based business, it operates with USD as its default currency for all transactions. This allows for seamless international services and ensures clarity and consistency across our service offerings.

I'm being billed for something I didn't order. What do I do?

If you find a charge on your bill for a service you didn't order, please contact our customer service team immediately. We take billing discrepancies very seriously and are committed to resolving any issues promptly.

You can reach us via email at billing@outshinery.com or call us at our toll-free number: +1 (844) 774-4637.

When reaching out, please include as much detail as possible, such as the date of the charge, the amount, and the service listed. This will allow us to investigate the matter thoroughly and expedite the resolution. You can trust us: ensuring your satisfaction remains our utmost priority here at Outshinery.

Are Shine Credits transferrable across various brands or projects?

Certainly! Shine Credits were meticulously crafted to offer unparalleled flexibility. They can be seamlessly utilized across a myriad of brands or projects, granting you absolute freedom and authority over your visual content requirements. With Outshinery, rest assured that you will receive precisely what you need, precisely when you need it.

I have a question about invoicing that wasn't answered here. Who can I contact?

Don't hesitate to get in touch with our customer service team. We strive to provide comprehensive support and answers to all your queries. You can reach us via email at billing@outshinery.com or call us at our toll-free number: +1 (844) 774-4637.

Our dedicated team is always ready to assist you with any questions or concerns you may have about invoicing or any other aspect of our service.

Answers to
Other questions
Why is quality product photography essential for my business?

Quality product photography is essential for your business for several reasons. First, it's the most effective way of showcasing your products, as customers cannot physically see or touch products online. High-quality images facilitate a better understanding of the product's features and use, thus helping to build customer trust and reduce returns.

Secondly, quality product photography enhances the perceived value of your products and your brand. It communicates professionalism, builds brand identity, and can be a decisive factor for consumers choosing between you and your competitors.

Thirdly, excellent product images are critical for driving engagement on social media platforms and are more likely to be shared, further increasing the visibility of your brand.

Lastly, quality product photography can also boost your website's SEO. By optimizing your product images with relevant file names, alt text, and captions, you can improve your website's visibility on search engines.

In sum, investing in quality product photography is investing in your business's success. It's not just about taking pictures; it's about strategically presenting your products in a way that resonates with your target audience, increases conversions, and amplifies your brand presence.

How can I use Outshinery visuals in my marketing?

Outshinery visuals can be a game-changer in your marketing strategy, providing high-quality, professional-grade images and video content to strengthen your brand's appeal. Use them on your website to showcase your products in the best light, helping customers visualize your offerings and increasing the odds of conversion. Implement these visuals into your e-commerce listings to make your products stand out and grab attention.

Leverage Outshinery's visuals in your email marketing campaigns to create eye-catching, engaging content that compels recipients to click through. Incorporate them into your social media posts to boost engagement and shares, thereby increasing your brand's visibility and reach.

Outshinery visuals can also be used in print marketing materials like brochures, catalogs, and in-store displays to consistently represent your brand. In essence, these visuals enable you to portray your products attractively and professionally across all marketing channels, ensuring that your brand is remembered and chosen by your target audience.

What are some of the best tips for getting the most out of Outshinery?

To get the most out of Outshinery, follow these essential tips:

  • Understand your needs: Begin by assessing your visual content needs. Are you looking for Product Shots, Lifestyle Images, or Ecommerce Copywriting? The clearer your requirements, the better Outshinery can meet them.
  • Communicate clearly: Provide detailed instructions and expectations for each project to ensure the final result aligns with your vision. The more specific you are, the less room there is for misinterpretation.
  • Utilize all services: Outshinery offers a range of services beyond just Product Shot. Explore offerings like Lifestyle Images, Beauty Shots, Product Lineups, and Detailed Label Renderings to diversify your visual content.
  • Plan ahead: Consider your seasonal marketing needs. Planning ahead for events, holidays, or promotions will ensure that you have the visual content ready when you need it.
  • Feedback: Don't hesitate to provide feedback. Outshinery is committed to your satisfaction, and your input helps them deliver the quality results you're looking for.

Remember, Outshinery's goal is to make your brand shine. By combining your unique branding with our high-quality visuals, you can create a powerful and persuasive marketing presence!

Who is the founder of Outshinery?

Outshinery, founded by Laurie Millotte, is the brainchild of a seasoned Creative Director and Designer with over 16 years of experience in the wine and food industry. Millotte's exceptional work, characterized by captivating designs, has garnered numerous awards and was even showcased at the prestigious San Francisco Museum of Modern Art for the "How Wine Became Modern: Design + Wine 1976 to Now" exhibition. Collaborating with clients worldwide who share her vision, she brings their unique brand stories to life through compelling visual content.

It all began with a T-Rex. As Laurie designed exquisite labels for her clients, often winning accolades in international competitions, she noticed that the subsequent marketing efforts fell short due to lackluster visuals. Walking home after watching Jurassic World at the movies, inspiration struck her: "If computers can make dinosaurs look so incredibly lifelike, surely we can do the same for a wine or beer bottle!"

And thus, Outshinery was born.

Who works at Outshinery?

At Outshinery, we take pride in our dynamic and diverse team of professionals who are dedicated to delivering high-quality visual content for your brand. Our team consists of skilled digital artists, experienced creative directors, talented graphic designers, and adept copywriters, all working together seamlessly to elevate your visual marketing to the next level.

To ensure the success of each project, our customer success team diligently aligns with your branding strategy and strives to exceed your expectations. We understand the importance of meeting your satisfaction at every step.

Outshinery was founded by Laurie Millotte, a highly experienced Creative Director and Designer in the wine and food industry with over 16 years of expertise. Laurie collaborates with clients worldwide who share a similar vision, bringing captivating designs to life.

Together, our team possesses the proficiency to create compelling visuals that resonate with your target audience and elevate your brand's market presence.

Discover the talented faces behind the magic here.

Is Outshinery hiring?

Outshinery is always on the lookout for talented individuals who share our passion for delivering exceptional visual content. As a rapidly growing digital company, we often have exciting opportunities across various roles where you can contribute your skills and grow with us. If you're interested in joining a diverse, dynamic, and forward-thinking team, we encourage you to visit our Careers Page for the latest job listings and to learn more about our company culture. We can't wait to hear from you!

Where is Outshinery located?

Outshinery is a digital company, and while the team members work remotely from various locations worldwide, the company has its headquarters in Vancouver, British Columbia, Canada. This virtual model allows Outshinery to serve clients globally, ensuring top-quality visual content is accessible to all brands seeking to enhance their visual marketing strategies.

What are Outshinery's hours?

Outshinery operates within the Pacific Standard Time (PST), typically from 9 AM to 5 PM, Monday through Friday. However, thanks to our digital nature and global team, we strive to provide prompt responses and maintain seamless communication with our clients across various time zones.

How does Outshinery donate to WaterAid?

At Outshinery, we believe in giving back to the community and making a positive impact. That's why we've chosen to partner with WaterAid, a non-profit organization dedicated to helping communities in need gain access to clean water, decent toilets, and good hygiene. A portion of every purchase made with us goes directly to supporting WaterAid's vital work. This means that by choosing Outshinery, not only are you enhancing your brand's visual marketing, but you're also contributing to a worthy cause that changes lives and aids sustainable development worldwide. It's a win-win situation, and we're proud to be part of this noble endeavor!

What is Outshinery's mission?

Outshinery's mission is to revolutionize the way brands project their visual identity. We strive to provide exceptional, photorealistic visual content that allows brands to stand out in the digital market space. Our team of talented professionals is dedicated to delivering exceptional visuals that not only elevate the brand's market presence but also resonate with its target audience.

Moreover, we believe in making a positive impact on the world, which is why we've partnered with WaterAid. Every purchase made with us directly supports WaterAid's work, allowing us to contribute to bettering lives and promoting sustainable development worldwide. By choosing Outshinery, you're not just betting on your brand's visual marketing, you're also doing your part for the global community!

custom gin bottle angled on black with a very unique design
Laurie MillotteYana

Let's talk about what Outshinery can do for you and your brand!

Book a 20-min call to explore how our innovative approach can effectively address all your product imagery needs, once and for all.

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