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Get a 3-tier wine sales game plan

Get a 3-tier wine sales game plan

Ben Salisbury shows Outshinery clients how in this resource-packed workshop. Ben Salisbury, of Salisbury Creative Group, has been in the wine industry since 1986. He says that he’s seen many changes to the biz over the past six or seven years, particularly when it...

Product Videos Work!

Product Videos Work!

Here’s why video marketing is important for the wine industryProduct Videos speak to today’s consumer.They are what’s next in wine marketing. 92% of marketers who use video say that it’s an important part of their marketing strategy.  Take your bottle and turn it into...

Wine marketing for real life

Wine marketing for real life

Wine is part of daily life for people who love it. In this video, learn how to marketing authentically and represent your product as something useful and meaningful for people who buy wine."Wine is a drink that shares a table with nourishing, enticing, comforting...

Learn to “speak data” at your winery

Learn to “speak data” at your winery

Meet the team helping the wine industry build literacy in this essential topic.There are countless ways to use data to better communicate and sell more wine. But if you and your team don’t know the language of data, you can’t very well speak it and this will cause...

How to delight your customers with boutique-style service

How to delight your customers with boutique-style service

Activate your client experience with these tips and tech suggestions from the Outshinery team with this video replay“Let’s see if we can sort this out.” Yana, Outshinery Sunshine Captain on how to keep a stressed customer happy. We were able to go “Behind the Shine”...

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