Viewing Posts: Ecommerce
Why is it so difficult to sell wine online?

Why is it so difficult to sell wine online?

Wine industry experts on how to successfully (and easily) approach wine sales in a virtual world. It is possible to sell wine to people that have never tasted your product. In fact, if 2020 taught us anything, the world is ready for more opportunities to buy wine...

Why the digital economy is failing wine brands

Why the digital economy is failing wine brands

Producers of many consumer products are comfortable selling online. Why not wine? Troly CEO Sebastien Tremblay shares perspective.Sebastien Tremblay is the chief executive officer at Troly, a software solution for the management and distribution of wine sales. He has...

How to modernize your wine club for 2020 and beyond

How to modernize your wine club for 2020 and beyond

We woke up one day and the wine world was different. We’re not in 2019 anymore... so become the winery with the best benefits in a virtual, new world. It’s not always easy to accept it: but things have changed. Some of what we all loved about the wine industry has...

Comparing online marketplaces and DtC tools in 2020

Comparing online marketplaces and DtC tools in 2020

Sales channels every winery can consider (or reconsider) now and in the days to come. Not that any of us should be headline chasers, but it’s hard to ignore the news that more people are buying online now than ever before. If you aren’t selling as much wine online as...

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